180° South

21/10/2010 at 6:45 am Leave a comment

180° South – Conquerors of the Useless follows Jeff Johnson as he retraces the epic 1968 journey of his heroes Yvon Chouinard and Doug Tompkins to Patagonia.  Chouinard is the founder of outdoor gear Patagonia, a passionate environmentalist and is a leader in the forefront of the sustainable textile movement.  Tompkins, the co-founder of North Face, along with his wife Kris are now committed to extraordinary conservation efforts in South America.

Throughout Johnson’s journey,  he gets shipwrecked off Easter Island, surfs the longest wave of his life – and prepares himself for a rare ascent of Cerro Corcovado.  Jeff’s life turns when he meets up in a rainy hut with Chouinard and Tompkins who, once driven purely by a love of climbing and surfing, now value above all the experience of raw nature – and have come to Patagonia to spend their fortunes to protect it.

Enjoy this inspirational, must-see documentary!

Entry filed under: Environment, Movie Review, Organic Apparel, Sustainability. Tags: , , , , , , , .

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