7 sustainable luxury brands making eco-friendly fashion
This month, Elle Canada features seven designers that are making major strides in eco-conscious fashion. With out minimising the incredible progress brands like Toms and Threads of Change have made for sustainable clothing, these designers are taking what could be a passing trend and making sustainable fashion timeless. VBH Animal Bags, toted by some of the top celebrities, well known for using exotic leather from crocodile or ostrich skin, are coming out with a completely animal-free line of bags. The first bag will be available this season. The VBH Brera, the most popular bag in their roster, has been reworked and hand-crafted by artisans in Florence from quilted black ecopelle – a manmade alternative to leather. When it comes to shoes, materials like discarded tilapia-skin, cork and raffia are the last you’d expect designer, Manolo Blahnik to use but that is exactly what he’s done. Partnering with Marcia Patmos (formerly of Lutz & Patmos), he has released a full line of eco-friendly footwear. The most innovative of the seven has to be Belgian, Bruno Pieters, whose new initiative Honesty truly embodies the definition of the word. His line of men and women’s clothing which sources recycled, vegan-friendly and sustainable fibres, zippers, buttons and thread exposes the production process for the buyer. Every garment’s information label will contain a full break down from raw material to finished product and the processes used. This is an exciting prospect for CRAiLAR and our flax fiber if this were to catch on in the industry. The price information tag will detail the cost per meter of fabric, how much was ordered and used, how much labor was involved, what the mark-up was, and how the profit was used. Yves Saint Laurent once said “fashions fade, style is eternal.” If greener fashion choices offer the same luxury and style that their regular counterparts do hopefully eco-friendly fashion will become less of a current statement and more of a lasting impression. To read the full story click here.
Entry filed under: Cleantech, Environment, Organic Apparel, Recommended Reading, Social Responsibility, Sustainability, Textiles. Tags: Bruno Pieters, Crailar, Eco Fashion, Elle, Elle Canada, Honestyby, manolo blahnik, Threads of Change, Toms, VBH Animal Bags, VBH Brera.