Patagonia Bares All with The Footprint Chronicles
Patagonia started The Footprint Chronicles in 2007 back when “corporate transparency” was not a buzz word. Not entirely sure where The Chronicles would lead them they began with the notion that if the information they were receiving had them squirming in their seats they were probably on the right track. Taking a close and personal look at their suppliers and manufacturers Patagonia has invested time, money and their employees into creating the most sustainable and eco-conscientious products for their consumers. Something the industry now likes to call corporate responsibility.
They have since added to and expanded their transparency. A global supply map displays the location of Patagonia’s material sourcing. They even have a reference library which holds all information on the textiles they use, the treatments they go through and the processes as well. With everything from paper use to compostability, Patagonia dedicates itself to leaving nature as uninterrupted as possible and rather themselves exposes the deepest roots of their corporation. As stated in The Footprint Chronicles mission statement we couldn’t agree more that when one company can reduce or eliminate a harm, other businesses will be eager to follow suit.
Entry filed under: Agriculture, Business, Cleantech, Environment, Farming, Social Responsibility, Sustainability, Textiles, Uncategorized. Tags: Corporate Responsibility, Naturally Advanced Technologies, Naturally Advanced Technologies Inc., Patagonia, The Footprint Chronicles.