Posts tagged ‘Hanes’

NAT Signs 10 Year CRAiLAR Fibre Supply Agreement with Hanesbrands Inc.

Today, we are pleased to announce the signing of a ten-year CRAiLAR® Fibre supply agreement with Hanesbrands Inc. that will commercialize our proprietary fibres.  This represents our initial commercialization agreement for CRAiLAR® and establishes the foundation for continued adoption of its proprietary flax-based fibre.

Our all-natural CRAiLAR® process is the first to remove the binding agents from flax that contribute to its stiff texture by bathing it in a proprietary enzyme wash.  The result is a textile fibre that merges the strength and durability of flax with the most desirable attributes of cotton.  Yarns made from CRAiLAR® fibres can be used in knit, woven or non-woven fabrics alone, or blended with other natural fibers used to manufacture apparel products similar to those marketed by Hanesbrands, a leading basic apparel company based in Winston-Salem, N.C.

“This agreement is a strong validation of our CRAiLAR® technology and a demonstration of its ability to perform within the Hanesbrands family,” said Ken Barker, CEO of NAT.  “The Company has been working toward this agreement since the collaborative partnership with Hanesbrands began in August 2009, and we expect to begin shipping to our full existing capacity beginning next month.  Hanesbrands has been an invaluable partner to our proof of concept and we look forward to expanding our relationship with them and others as we move forward.”

CRAiLAR® Flax is soft like cotton, has a similar color, possesses similar performance traitsand is comfortable to wear year-round.  CRAiLAR® Flax and cotton look the same, fit the same and wash the same.  Yet CRAiLAR® Flax fibres shrink less than cotton fibres, wick moisture better, and have increased dye uptake, meaning they require fewer chemicals to achieve the same depth of colour.

The agreement is the culmination of a multiphase joint development agreement announced in August 2009 with the intent to commercialize CRAiLAR®.  Hanesbrands made its first purchase of 10,000 lbs of CRAiLAR® in the first quarter of 2010 and, after successful spinning trials, announced a final evaluation phase in Q2 2010.  In December 2010, the companies announced additional product testing that called for Hanesbrands to purchase up to $375,000 of CRAiLAR® Flax fibre between December 1, 2010 and early 2011.

18/03/2011 at 4:30 am Leave a comment

CRAiLAR® Flax Supply Agreement with Hanes

We are pleased to announce that we have entered into a short-term agreement with Hanesbrand Inc. to begin in December 2010 for the continued development of CRAiLAR® Flax fibre.

Our recently completed spinning trials using the CRAiLAR® Flax fibres, and the supply agreement allows Hanesbrands to pre-purchase CRAiLAR® Flax fibre for additional product testing.  The agreement calls for Hanesbrands to purchase up to $375 000 of CRAiLAR® Flax fibre between December 1, 2010 and early 2011.

Our CEO, Ken Barker, had this to say, “We are very excited to move to this next level in our commercialization plans.  Our partnership with Hanesbrands has proven to be a truly collaborative effort.  We believe this next step is a significant validation of our technology and we look forward to bringing CRAiLAR® Flax fibre to consumers in 2011.”

Hanesbrands is a leading marketer of everyday basic apparel under some of the world’s strongest apparel brands.  Mike Faircloth, Hanesbrands senior vice president of supply chain said,  “We are encouraged by our spinning tests with CRAiLAR® Flax fibre and believe that our continued investment in this process will accelerate development of the commercialization process.”

 

01/12/2010 at 7:24 am Leave a comment

Alternative Fibres in High Demand

With so much talk about the soaring costs of cotton these days, we thought we’d offer a fresh perspective from the other side.

Due to undesirable weather conditions including flooding, cold snaps and hailstorms, cotton crops are coming up short this year and with the world’s demand of cotton so high, prices have been skyrocketing – rising almost 80% since July.  With global apparel prices stagnant for some time now,  apparel manufacturers and exporters are being hit hard.  Companies like Jockey, Liz Claiborne, Levi’s and Hanes are in search of a solution so as not to have to pass this price hike onto consumers.

While some are in search of cheaper cotton sources in Banglasdesh and Vietnam, others are attempting to find alterntive cost effective yarns to blend into their cotton garments.  You’d be surprised at the increase of emails we’ve received lately from spinners, knitters and manufacturers from around the world, enquiring about the availability and pricing of our CRAiLAR® fibres.

Both Levi’s and Hanes have stated that they will be integrating new materials into their products in order to lower costs, Bon-Ton chain is switching from 100 percent cotton in items like sweaters to more acrylic blends.  Liz Claiborne, which makes brands like Juicy Couture and Kate Spade, is also playing with some of the materials it uses.  One example, said spokeswoman Jane Randel,  would be shifting from some imported Italian fabrics to “suppliers who produce their own raw materials or yarns”.

Ms. Johnson,  an analyst with First Capital Group, stated that “We may be training a new generation to be far more accepting of synthetic fibers, which is likely to hurt cotton’s market share in the long run.”

We believe that companies can blend their way out of the cotton dilemma.  However, with the higher demand from manufacturers switching away from cotton mixed with the anticipated rise in oil costs, the price of polyester and other synthetic fibres continue to rise  – nearly 25% this past year.  So, are synthetic fibres the solution?

We believe that CRAiLAR® Organic Fibres are the foundation of the first truly sustainable yarn in the apparel industry, and are poised to become the revolutionary next step in sustainable fibres, providing an economically sustainable complement to cotton.

Created using bast fibres such as flax, hemp, jute and kenaf, the yarns made from CRAiLAR® Organic Fibres can be used in knit, woven or nonwoven fabrics, alone, or blended with other natural fibers.  CRAiLAR® can be used in both mainstream and alternative apparel and fashion fabrics, as well as industrial textiles.  Through spinning trials, CRAiLAR® Flax was found to be of very high quality and ideally suited for fine knit items such as T-shirts.

With cotton prices currently well over a dollar per pound, flax is a cost-effective raw material for fibre production.  We estimate that we will be able to provide CRAiLAR® Flax at approximately $0.90 per pound making it an econimically viable complement to cotton.

 

18/11/2010 at 6:00 am Leave a comment

The Right Message with the Wrong Tactics

Hemp Farming

A group of hemp farmers and business leaders were arrested earlier last week for digging up the DEA headquarters lawn to plant industrial hemp seeds.

Among those arrested were Will Allen, a 70 year old organic sunflower and canola farmer from Vermont, Wayne Hauge, a 51 year old grandfather that grows garbonzo beans in North Dakota, Isaac Nicholson, owner of sustainable lifestyle clothing line Livity and David Bronner, president of US based multi million dollar soap company Dr. Bronners Soaps.  For years now, both Nicholson and Bronner have been forced to buy hemp cross borders due to the DEA’s restrictions on industrial hemp.

Although we agree with the message and can completely understand their frustration, we have to disagree with the tactics used.  Acts such as these encourage stereotypes of hemp activists and dilute the real story of a crop that has such great potential.

We’ve believe that it’s important to influence law makers by initiating and proving out the market potential for industrial hemp products.  We are showing through our relationships with some of the worlds leading consumer brands, such as Hanes and Georgia Pacific, that there is a consumer pull for the product on a massive scale.  We believe this pull will demonstrate hemp’s viability and will influence lawmakers and farmers to re-legalize and grow hemp.

Currently nine states – Hawaii, Kentucky, Maine, Maryland, Montana, North Dakota, Oregon, Vermont and West Virginia – allow industrial hemp production but federal law, which requires nearly “impossible to obtain” permits in order to grow hemp, trumps state laws.

23/10/2009 at 9:30 am Leave a comment

NAT Featured on Bloomberg

Our CEO, Ken Barker, was featured on a live segment of Bloomberg News yesterday. He discussed Crailar® technologies and our efforts to bring the processes into commercialization in the coming months.

Enjoy the clip!

21/10/2009 at 9:05 am Leave a comment

Crailar Organic Fibers

Hemp Fiber

Organic Fibers

Crailar Organic Fibers are the building blocks for the first truly sustainable yarn in the apparel industry.  Our fibers are processed through a patented enzymatic bath created in collaboration with the National Research Council of Canada.  Prior to the bath, the fibers of up to a meter in length are cut to the desired staple length rivaling the very best long line cotton.  These fibers then enter processing equipment which turns the straw-like fibers into soft, fluffy white fibers similar to organic cotton.

The result is a yarn with characteristics such as increased burst strength, enhanced wicking properties and reduced shrinkage that organic cotton simply can never achieve.  As every step of the process can be certified organic, Crailar’s Organic Fiber  has become the first truly sustainable yarn in the apparel industry.

We’ve recently entered into a joint development agreement with one of the worlds largest consumer brands – Hanes.  To find out more about our relationship with Hanes, click here.

20/10/2009 at 9:30 am Leave a comment

Count Hanes In!

Our CEO Ken Barker

I know you’re not supposed to toot your own horn but I can’t help it.  We’ve recently entered into a joint development agreement with one of the worlds largest consumer brands – Hanebrands Inc.  (that’s why our CEO is smiling).

“After nearly a decade of working to prove that burlap-like hemp can be as soft as cotton, Naturally Advanced Technologies Inc. has caught the attention of some…….click here to read more!

09/10/2009 at 10:30 am Leave a comment


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